The first ping? Well – we were just selected for admittance to the Springfield Business Incubation Center in… Springfield! Yep – we’ll be moving into our new digs on Loisdale Drive (Near Springfield Mall) next Thursday, so next week will be busy with packing up our old office and humping it over to the real-world office.
My thoughts on this – I’m truly excited. We’re great at branding, but there are aspects of business that we haven’t mastered, such as the day-to-day aspects of running an HR department, how to select the right health plan, how to set up a boilerplate contract that will work for most of our client engagements, and the like. The incubator will help us with those things that aren’t our main focus, and that should keep us from being held back.
It’s interesting, since our main purpose as a business is to help others reach or exceed their potential I would’ve thought that we’d have no problems initially in this area, but we’ve had our share. Having a compelling brand only works if you have the infrastructure to support the success that brand creates. So we’re going to spend a bit of time building up the infrastructure while continuing to do the groundbreaking work you’ve come to expect from us. The folks at the Springfield Business Incubation Center (click for link) are a talented and dedicated bunch, and we are positively ecstatic about the opportunity they’ve provided us.
So “Hello World”, hello clients, hello friends, hello business associates, and hello family. I’m glad you took the time to stop in and see what’s going on. You’ll be hearing much more from me and the rest of the team at Stokefire if you keep tabs on this blog.
