The Name Game – A Monday Morning Brain Stretch

Found this on Brandnama’s blog. Sounds fun to me. Here’s my effort:

Apple
Buick
Caterpillar
Delta
Enterprise Rent-A-Car
Fudruckers
General Electric
Halliburton
Igloo
Jaegermeister
Kong Pet Toys
Land’s End
Microsoft
NBC
Odor Eaters
Pixar
Qantas
Rain Bird
Safeway
Tupperware
Union Pacific
Verizon
Westinghouse
Xerox
YouTube
Zenith

A few interesting things here:

  1. The list really says a lot about a person. Brandnama and I have only one company (Xerox) in common.
  2. I bet that in about a year this list will be much different for me. Going from a married guy with a dog to a married guy with a kid and a dog will probably change my exposure to brands significantly. I can imagine that Gerber, Huggies, and other similar products will place well in coming lists.
  3. Regardless of anything else this list may imply, I do not have stinky feet.

Wanna Play? Comment with a link to your blog (where you have tried it yourself) – or just put your list in the comments.

Tate Linden
Principal Thingnamer
Stokefire Consulting Group
703-778-9925

9 Responses to “The Name Game – A Monday Morning Brain Stretch”

  1. michael says:

    Tate
    Here is my list: http://www.popwink.com/?p=508
    I have no idea where I pulled Yanni out of.

  2. Alef de Jong says:

    This is not as easy as it seems. Especially the X and Y are difficult, but my list is here: http://www.markeys.nl/weblog/285/the-name-game.
    You make a good statement that the list says something about the person and the list is variable in time and place. Let’s play this game again in the summer and see what for brand are in our heads than.

  3. Tate Linden says:

    Thanks gang… I’ll do this again in a few months and see what happens.

  4. BirdieGirl says:

    Here’s what I came up with:
    Aramark
    Bonne Bell
    Clover Stornetta
    Dick’s Sporting Goods
    Epilady
    Fragonard
    Grr-Animals (or Guittard, they both occurred to me at once)
    Hello Kitty
    Igloo
    Japanese Weekend (great maternity clothing)
    Keds
    (I couldn’t think of an L)
    Macintosh
    Noppies (another maternity brand)
    Ocean Pacific
    Prada
    Quizno’s
    Reebok
    See’s Candies
    Turtle Wax
    Under Armour
    Vitamax
    Xerox
    Yoo-Hoo
    Zippo

  5. Amtrak
    Blaupunkt
    Cascade
    Disney
    Epson
    Fire Fox
    Gulf
    HP
    IBM
    JAL
    Kaiser-Permanente
    Land Rover
    Maidenform
    Ngu (Edit: Nakamichi)
    Ortho
    Pelikan
    Quasar
    Russell-Stover
    Siemens
    Time
    Ultravox
    Victrola
    Westinghouse
    X-Box
    Yahoo
    Zino
    -SDW

  6. Tate Linden says:

    Thanks SDW
    Again I notice that there are many brands I don’t know… and many that I wouldn’t think of for a good couple hours.
    Guess I’ve got my work cut out for me. Off to check out http://www.ngu.com.

  7. Hi Tate,
    I realize this comes late, but it’s gnu, not “ngu” -my bad. Looky here: http://www.gnu.com/
    Now, am I allowed to substitute ‘Nakamichi’ for my original answer? ;)

  8. Tate Linden says:

    No problem, SDW.
    If revisionism weren’t legal then politicians would occasionally make mistakes.
    Tate



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