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We've long stated that acronyms are one of the fastest ways to anonymize your company. We were this close to being proved wrong recently.
How did it almost happen? Apparently a town near Seattle (named South Lake Union) wanted to bring public transportation to town in the mode of a trolley. What could possibly go wrong? I mean, really... the South Lake Union Trolley is completely innocuous, right? Alas, the South Lake Union Trolley was not to be - even though folks started selling shirts to show their civic pride and publicizing the new service with "Ride the SLUT" emblazoned on 'em. How many other towns would gain a cult following for their public transit systems? Cool, no? One article did have an interesting quote right at the tail end, though... With the streetcar, said Don Clifton, a Cascade resident, "We learned how fun it is to change the name of things."Amen, brother. (Though it'd have been even more fun to leave it!) |
