Quick update from Stokefire today. 

Here's what's goin' on.

• We're trying an experiment - we're bringing in a few thousand creatives to help on a naming gig.  We want to see whether or not more brains equals better ideas.  We'll let you know the results when we get 'em.
  
• We've recently taken on projects for a couple associations (ARHP & AEO) and just finished work for a consulting firm in Pennsylvania and a print shop down the road in Old Town Alexandria.  More on these soon.
  
• We're prepping for speaking gigs at ACCE and ASAE national conventions in the next few months - both of which should be a lot of fun.  Non-profits are a kick to work with - and are just now beginning to accept branding as a viable alternative to wide-open advertising spending.
  
• We're a little late in posting our recent press releases, but they're in the works.  Expect to see a well-populated page o' news in the coming weeks.
  
• We're getting our third West-coast client - and it's a nice one to have.  A few interesting details:
• They're in the San Fracisco Bay Area. 
  
• They're a Fortune 500 member - and the largest company in their industry.
• They've worked with the biggest branding firm in the world... and decided that Stokefire was a better choice to solve their naming problems.
  

I feel like a proud papa.  (Of course, I *am* a proud papa - of Theodore - but this is different.)  Visiting the West coast -  the "ground zero" of the naming industry - is a pretty big deal for our boutique firm.  We've been doing very well with our common-sense approach on the right side of the Mississippi, but the West has so many options (and we advertise so little) that we basically cede California to the dozens of firms located there. 

[Note to the competition:  You don't need to return the favor by getting work in our back yard, really.]

We still cede California.  But we do like to come and visit every once in a while.

See you soon.