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You might think that namers spend all day every day naming stuff. Sadly that isn't the case. A large portion of our time is spent explaining how we name stuff and why our method rocks. About ten percent of my time is spent responding to requests for proposals. This past week it was about 150% of my time.
A security firm was looking for help. Our mission, if we chose to accept it, was to show 'em how we roll and why we're worth selecting. We accepted, and wrote what we hope is a compelling case... We might have spent a little time on the packaging, too. (Apologies for the anonymized images, but it's gotta be that way...) First, the proposal folder (note the quarter for size reference... this ain't no regular matchbook.) This is part of the award winning package the team at Compass 360 designed for us. You can click the photos for massive shots of these pics.  Next, the cover page for the rebrand proposal (inside the matchbook above.) The layout and document design are ours.  ...Followed by a reveal via a translucent page (when the page is turned the name of the company is removed from the contents page.  This proposal was placed in a secure briefcase and sent via FedEx to the prospective client. We considered having it delivered by armed guards, but... c'mon people... that's some serious bucks.  Just to be sure that the package was secure we had an expert in breaking and entering (okay, mostly breaking) test it out. Thanks Teddy!  Okay... now I'm gettin' back to work. I miss my kiddo. |
