Therapon Looks To Stokefire To Beautify Verbal BrandingGrowing beauty-products brand will firm up messaging FOR IMMEDIATE RELEASE
Stokefire has been retained by Therapon to develop a new vocabulary for the brand. The story is already compelling, but looks to connect even more strongly as the company expands their product lines and sales. Dr. James Beckman, M.D. is a board certified plastic surgeon and chemist, is a life member of the American Society of Plastic Surgeons and founder and CEO of Therapon, Inc. He obtained his medical degree from the University of Arkansas Medical School in Little Rock, Arkansas in 1970. Dr. Beckman subsequently completed a surgery residency at the University of Arkansas Medical Center in 1975 and a plastic surgery residency at the University of Tennessee in 1977. After serving in private practice for over 24 years, Dr. Beckman now devotes his time to the skin care products and company that he created. With a lifetime interest in skin care and a degree in chemistry, he has presented papers, been an invited speaker and served on skin care/resurfacing panels at national and regional plastic surgery meetings. He developed Therapon Skin Health over 15 years ago. Stokefire was founded in 2005, and has already become a force in the verbal branding industry. Located in Old Town Alexandria, Virginia, Stokefire specializes in developing names, taglines, and brand strategies for non-profits, high-tech, and "green" organizations. # # # |
