Blush Ultralounge
Challenge: Attract Millenials to a nightclub in a new entertainment district without offending the small town sensibilities of those who live there.
Scope: Strategy, Name
Results: Blush is now the top nightclub in the district, perhaps due to Stokefire's suggested blush-worthy touches like: an aphrodisiac-laden menu, laughable pick-up lines inside the matchbooks, and bar seating that is just a little too close for comfort. .
Trivia: If imitation is the sincerest form of flattery then Las Vegas legend Steve Wynn really likes us. Less than a year after we launched the brand he opened his own copy of Blush Ultralounge in his signature hotel.
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