Veterans in Business

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Challenge: Convey the smooth transition from battlefield to boardroom that the conference promotes and enables.

Scope: Logo, Signage, Print

Results: The briefcase medal has become an iconic symbol in Northern Virginia and DC - the conference staff can’t keep the logo lapel pins in stock, and the conference has grown exponentially since adopting the brand.

Trivia: The Veterans Administration has repeatedly inquired about whether they could utilize the trademarked logo in their own materials and programs.

For more information on this project please contact us.