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The Name Game - A Monday Morning Brain Stretch

January 15, 2007 | Tate Linden

Found this on Brandnama's blog. Sounds fun to me. Here's my effort:

Apple
Buick
Caterpillar
Delta
Enterprise Rent-A-Car
Fudruckers
General Electric
Halliburton
Igloo
Jaegermeister
Kong Pet Toys
Land's End
Microsoft
NBC
Odor Eaters
Pixar
Qantas
Rain Bird
Safeway
Tupperware
Union Pacific
Verizon
Westinghouse
Xerox
YouTube
Zenith

A few interesting things here:

  1. The list really says a lot about a person. Brandnama and I have only one company (Xerox) in common.
  2. I bet that in about a year this list will be much different for me. Going from a married guy with a dog to a married guy with a kid and a dog will probably change my exposure to brands significantly. I can imagine that Gerber, Huggies, and other similar products will place well in coming lists.
  3. Regardless of anything else this list may imply, I do not have stinky feet.

Wanna Play? Comment with a link to your blog (where you have tried it yourself) - or just put your list in the comments.

Tate Linden
Principal Thingnamer
Stokefire Consulting Group
703-778-9925

In

Comments (8)
8 Comments
michael January 16, 2007 2:49 AM

Tate
Here is my list: http://www.popwink.com/?p=508
I have no idea where I pulled Yanni out of.

Alef de Jong January 16, 2007 5:17 AM

This is not as easy as it seems. Especially the X and Y are difficult, but my list is here: http://www.markeys.nl/weblog/285/the-name-game.
You make a good statement that the list says something about the person and the list is variable in time and place. Let's play this game again in the summer and see what for brand are in our heads than.

Tate Linden January 16, 2007 9:20 PM

Thanks gang... I'll do this again in a few months and see what happens.

BirdieGirl January 18, 2007 9:33 AM

Here's what I came up with:
Aramark

Bonne Bell

Clover Stornetta

Dick's Sporting Goods

Epilady

Fragonard

Grr-Animals (or Guittard, they both occurred to me at once)

Hello Kitty

Igloo

Japanese Weekend (great maternity clothing)

Keds

(I couldn't think of an L)

Macintosh

Noppies (another maternity brand)

Ocean Pacific

Prada

Quizno's

Reebok

See's Candies

Turtle Wax

Under Armour

Vitamax

Xerox

Yoo-Hoo

Zippo

Smith Design Works January 29, 2007 8:36 PM

Amtrak

Blaupunkt

Cascade

Disney

Epson

Fire Fox

Gulf

HP

IBM

JAL

Kaiser-Permanente

Land Rover

Maidenform

Ngu (Edit: Nakamichi)

Ortho

Pelikan

Quasar

Russell-Stover

Siemens

Time

Ultravox

Victrola

Westinghouse

X-Box

Yahoo

Zino
-SDW

Tate Linden January 30, 2007 8:25 AM

Thanks SDW
Again I notice that there are many brands I don't know... and many that I wouldn't think of for a good couple hours.
Guess I've got my work cut out for me. Off to check out www.ngu.com.

Smith Design Works May 20, 2007 2:59 AM

Hi Tate,

I realize this comes late, but it's gnu, not "ngu" -my bad. Looky here: http://www.gnu.com/

Now, am I allowed to substitute 'Nakamichi' for my original answer? ;)

Tate Linden May 21, 2007 1:17 PM

No problem, SDW.
If revisionism weren't legal then politicians would occasionally make mistakes.
Tate