We Brand Stuff™ (and more)
At Stokefire™, we used to say "We name stuff." Then our clients pointed out that what we called naming was actually the development of the entire brand.
We develop the components that make you matter to the audience you need to reach. We work with you to build your positioning and brand strategy that lead to your verbal identity - the stuff you will use to tell other people who you are, what you do, and why you're worthwhile. Then we work on the tactics that will bring the brand to your audience. From there? Graphic design, marketing plans, campaign development... We give you everything you need to get your audience to respond as you intend. We believe that a dollar spent on a brand that doesn't move your audience is a dollar you shouldn't have spent.
We've stoked great brands in wide ranging markets - from
hospitality to health care, from environmental advocates to military
contractors, from multi-billion dollar technical firms to under-funded issue-related non-profits. We're even responsible for the rebranding of concrete. Yes, that concrete. The stuff of sidewalks and hand-prints.
How do we do it? We do it with a system that tells you exactly what a particular brand can and can't do for you. We do it with common sense. We do it with experience. We do it in plain language. We do it inclusively. We do it transparently.
We do it pretty damn well.
Want to know more? Contact us directly and we'll answer any questions you have. Or... answer a few questions of ours and we'll start things off.
Skeptical? Good. We would be too. (Which is why we think you should ask our clients.)
