What most organizations do under pressure is fix things near the surface. The urgency is real, and fixes at the execution and systems level produce visible results fast. The problem is that a fix at the wrong level doesn't just fail to solve the problem. It spends capital, creates change fatigue, and gives the skeptics more evidence that nothing ever really changes. The willingness to attempt the harder fix, the one at the right level, gets weaker every time the wrong one is

But not in the way you think. First though, let me make it clear that we believe values matter. Personal ones. Organizational ones. All...